PROJECT TYPE

New brand, brand identity, art direction, website design

Paris Dental Studios is an exquisite dental practice in heart of Le Marais, in Paris. A team of talented and professional dentists, owners of a French aligner brand, Aligneurs Français, reached out to me looking to create a new brand aiming to be game-changing in the dental industry and visually different to what the medical industry typically looks like.

Starting with branding, the first step was to come up with a logo for Paris Dental Studios. It had to be unique and modern, inspired by the fashion industry and Paris but still referring to medicine. No serif fonts, but a colour pink and a gradient had to be included as a general branding request.

The next part was to design a website for Paris Dental Studios. The brief was to create a different, fresh look and feel for a medical studio, whilst maintaining a clean, minimal design and using predominantly light colours.